THE RECONTEXTUALIZATION OF PARANG RUSAK BARONG BATIK INTO ANIMATED CHARACTER

Abstract

Recontextualization is a dynamic process aimed at bringing traditional concepts to life in a modern context, making them more accessible and relevant to today's audience. By adapting cultural artifacts into contemporary forms, this approach ensures that valuable traditions remain vibrant and engaging. One such tradition is the Parang Rusak Barong batik from the Yogyakarta Palace (Keraton Yogyakarta), a restricted pattern (batik larangan) that carries deep cultural significance. Batik larangan are batik patterns forbidden for common use. While its beauty is undeniable, the values and meanings it holds risk being lost if confined only to royal circles. To prevent this, the author has chosen to recreation the Parang Rusak Barong motif as animated character, enabling it to reach and resonate with a broader audience, particularly younger generations. This character will play a central role in "Mira and the Batik Fairy 2," an animated series that delves into the theme of restricted batik motifs. The research explores how traditional visual elements of batik can be transformed into animated characters. Using a qualitative method that combines observation and literature review, the study ultimately results in the creation of a character named Wasis, designed to embody the cultural essence of the Parang Rusak Barong batik in a form that appeals to modern viewers.